Privacy & Cookies Policy
Give Direct Response Inc. operates a website and provides direct response fundraising, marketing, and communication services to non-profit organizations (the “Services”). In this Policy, “we”, “our” and “us” mean, as applicable, Give Direct Response Inc. as well as any affiliate, subsidiary or any program or joint venture any of these parties participates in (otherwise referred to as “affiliates”); “you” and “your” means an individual who has visited any Give Direct Response Inc. website. This Policy may be amended from time to time.
Purpose of this Privacy Notice
We are committed to providing our clients and customers (“you”, “your” or “them”) with exceptional service in direct response fundraising. This may involve the collection, use and, at times, the disclosure of your Personal Information (as set out below). Protecting your Personal Information is one of our highest priorities. We will inform you of why and how we collect, use and disclose Personal Information; obtain your consent, as required by law; and handle and use Personal Information according to applicable law. Our privacy commitment includes ensuring the accuracy, confidentiality, and security of your Personal Information and allowing you to request access to, correction, and if requested, removal of, your personal information.
Data Protection Principles
We will comply with the following data protection principles when processing Personal Information:
- We will process personal information lawfully, fairly and in a transparent manner;
- We will collect personal information for specified, explicit and legitimate purposes only, and will not process it in a way that is incompatible with those legitimate purposes;
- We will only process the personal information that is adequate, relevant and necessary for the relevant purposes;
- We will keep accurate and up-to-date personal information and take reasonable steps to ensure that inaccurate personal information is deleted or corrected without delay
- We will keep personal information in digital form for no longer than is necessary for the purposes for which the information is processed; and
- We will take appropriate technical and organizational measures to ensure that personal information is kept secure and protected against unauthorized or unlawful processing, and against accidental loss,destruction or damage.
The Personal Data We Collect about You
Personal data, or personal information, means any information about an individual from which that person can be identified (“Personal Information”). It does not include data where the identity has been removed (anonymous data).
We do not collect special or sensitive personal data.
Collection of your Personal Information
We will only collect Personal Information that is necessary to fulfill the following legal purposes relating to the provision of Services to you or in relation to our contractual, legal, or contractual obligations:
- To verify identity;
- To identify your preferences;
- To open and manage an account;
- To ensure you receive a high standard of service;
- To meet regulatory requirements; or
- Other legal reasons as apply to the goods and services requested.
Use of your Personal Information
The use of your Personal Information is generally required to fulfil contractual obligations to you, where it is related to legitimate interests about our Services or those of a third party where those interests do not infringe on your fundamental rights and where we are required to comply with a legal or regulatory requirement. Unless we intend on sending marketing material to you, we do not rely on consent in order to use and process your Personal Information that you have freely provided to us. you may withdraw your consent to any marketing activities at any time by contacting the Privacy Protection Officer below.
Personal Information Purposes
In order to provide you with the Services, products, and access and the use of this website, we have to use your Personal Information. For example, when you provide your Personal Information to us through a web form or to request information about a product or Service that we provide, you are providing identity and contact information to us, and in some cases may provide financial information to us. Our use of such Personal Information is directly related to mutual legitimate interests and/or related to a contractual relationship between you and us. In general, our use and processing of your Personal Information arises from contractual, legitimate interests, and/or our obligation to comply with laws.
What We Do NOT Do with your Personal Information
We will not sell your Personal Information to other parties. We will not alter your Personal Information or disclose it without your consent (unless required by law). We will not keep your Personal Information for longer than is required for its purpose and use. Unless otherwise indicated at the time of collection, we will not retain your Personal Information for more than 24 months.
Corrections and Your Right to be Forgotten
We will make reasonable efforts to ensure that your Personal Information is accurate and complete. You may request correction to your Personal Information to ensure its accuracy and completeness. You may also request at any time that you be “forgotten”. This means we will erase all Personal Information about you in our possession (subject to applicable laws). A request must be in writing and provide sufficient detail to identify your Personal Information and the correction or deletion being sought.
We are committed to ensuring the security of your Personal Information and will maintain appropriate administrative, physical, and technical safeguards for protection of the security, confidentiality and integrity of your Personal Information. To achieve this goal, we may use passwords, encryption, firewalls, restricted employee access or other methods, in our discretion. We will use appropriate security measures when destroying your Personal Information such as shredding documents or deleting electronically stored information, in our discretion.
When browsing on our website, we may also collect information that your browser sends whenever you visit our Service (“Log Data”). This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages and other statistics.
This portion of the Policy explains how cookies are used enterprise-wide on Give Direct Response Inc.’s website(s). By using this site you agree to the placement of cookies on your computer in accordance with the terms of this Policy. If you do not wish to accept cookies from Give Direct Response Inc.’s site(s) please take the required steps to disable cookies.
What are Cookies?
A “cookie” is a piece of data that a web server creates when you visit a web site. This data is information about how and when you use a site. It is placed on your computer, smartphone, smart TV or tablet (“online device”) in the form of a small text file. The information cannot be used to identify you personally. Cookies do not collect personal information such as your name, address, telephone number, or email address.
There are two main types of cookies:
- Session cookies: these are temporary cookies that expire when you leave the site. Session cookies allow the website to recognize you as you navigate between pages during a single browser session and allow you to use the website most efficiently. For example, session cookies enable a website to remember that a user has placed items in an online basket.
- Persistent cookies: in contrast to session cookies, persistent cookies are stored on your online device between browsing sessions until expiry or deletion. They therefore enable the website to “recognize” you on your return, remember your preferences, and tailor services to you.
We use both session cookies and persistent cookies on our website. The benefit of enabling cookies is that it will allow your use of Give Direct Response Inc.’s website(s) to be faster, easier and tailored to your interests.
- Advertising: We also use this information to deliver online offers, Give Direct Response Inc. advertisements tailored to you or that may be of interest to you on third party websites, for remarketing or retargeting purposes, and to improve your experience on our sites. For more information on interest-based advertising see Section 4 (Interest-based Advertising) below.
- Security and verification: To help us maintain security and verify your details whilst you use the website as you navigate from page to page, which enables you to avoid having to re-enter your details each time you enter a new page.
- Personalized Content: To remember how you have customized your use of this site, such as your time zone.
Use of Third Parties
These third parties may collect your IP address or device identifier on the date you visit a site, but not your name or other identifying information. We do not combine information collected through the use of these third party providers with other personal information we may have about you.
Interest-based advertising allows us to deliver advertisements that are more relevant to you and your interests. It works by showing you advertisements that are based on your browsing patterns and the way you have interacted with this and other sites.
As you browse our site(s), some of the cookies placed on your computer will be advertising cookies, so we can understand what sort of pages you are interested in. We can then display advertising on your browser that is based on these perceived interests. These cookies do not contain personal or financial information about you, but may contain a unique identifier required by the retargeting process. If you access one of these ads, we may also track the response rate and the website activity associated with it.
We also work with third party advertising providers who collect and use information about your visits to this and other sites (but not your name, email address, postal address or phone number) to show you advertising that may be of interest to you. This includes the advertising displayed on our sites and the Give Direct Response Inc. advertising you may be shown when you are on other third party websites.
You can opt out of Adobe Analytics, and out of interest-based Adobe ads using Adobe Opt Out Settings.
You can opt out of Google Analytics by installing Google’s opt-out browser add-on, and out of interest-based Google ads using Google’s Ads Settings.
Even if you opt out, you may still receive Give Direct Response Inc. advertising. It just means that the advertising you see will not be customized for you.
Regular cookies may generally be disabled, limited or removed by tools that are available as part of most commercial browsers, and in some but not all instances can be blocked in the future by selecting certain settings. Each browser you use will need to be set separately and different browsers offer different functionality and options in this regard. Also, these tools may not be effective with regard to Flash cookies or HTML5 cookies. For information on disabling Flash cookies go to Adobe’s website. You may also be able to modify your browser settings to require your permission each time a site attempts to set a cookie. However, our website(s) (and many other websites) rely on cookies to enable certain functionality. If you choose to disable cookies, some of the services available on our website may not work properly, and when you revisit our website your ability to limit cookies is subject to your browser settings and limitations.
Caution Regarding Automatic Cookie Functionality
Browsers such as Microsoft Internet Explorer allow you to store passwords and logon IDs so you do not need to re-enter this information each time you access a web site. Give Direct Response Inc. strongly urges you NOT to use this functionality to prevent unauthorized use of your online accounts.
With your consent, we may use your Personal Information to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or instructions provided in any email we send.
Compliance With Laws
As set out above, and for clarity, we will disclose your Personal Information where required to do so by law or subpoena or if we believe that such action is necessary to comply with the law and the reasonable requests of law enforcement or to protect the security or integrity of our Service.
The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.
Non-Give Direct Response Inc. Websites and Links
We have no control over, and assume no responsibility for the content, privacy policies or practices of any third party sites or services.